MEDIA ALERT | APPLE-1 SELLS FOR $387,750

First Bytes: Iconic Technology From the Twentieth Century ONLINE-ONLY AUCTION FEATURING VINTAGE TECH PRODUCTS INCLUDING THE ORIGINAL APPLE COMPUTER, APPLE-1

Worldwide

New York/London/Paris/Hong Kong – An original Apple computer, now known as the Apple-1, sold for $387,750 at Christie’s auction of vintage tech products, making it the highest priced item to ever be sold through Christie’s new online-only platform.  The Apple-1, one of the first 25 Apple-1’s ever assembled, inscribed with the serial number 01-0025 in black ink was designed and hand-built in 1976 by Steve Wozniak, who later signed his work “Woz.” Christie’s saw traffic to the First Bytes online-only sale page from 96 countries with 77% of the viewers new to Christie’s.  

Note to Editors: Christie’s holds the record for the most expensive item sold to an online bidder - $9.6 million for Edward Hopper’s October on Cape Cod sold in November 2012 at the American Paintings sale in New York.

About Christie’s

Founded in 1766, Christie’s is a world-leading art and luxury business. Renowned and trusted for its expert live and online auctions, as well as its bespoke private sales, Christie’s offers a full portfolio of global services to its clients, including art appraisal, art financing, international real estate and education. Christie’s has a physical presence in 46 countries, throughout the Americas, Europe, Middle East, and Asia Pacific, with flagship international sales hubs in New York, London, Hong Kong, Paris and Geneva. It also is the only international auction house authorized to hold sales in mainland China (Shanghai).

Christie’s auctions span more than 80 art and luxury categories, at price points ranging from $200 to over $100 million. Christie’s has sold 8 of the 10 most important single-owner collections in history, including the Paul G. Allen Collection—the most valuable collection ever offered at auction (November 2022). In recent years, Christie’s has achieved the world record price for an artwork at auction (Leonardo da Vinci’s Salvator Mundi, 2017), for a 20th century artwork (Andy Warhol’s Shot Sage Blue Marilyn, 2022) and for a work by a living artist (Jeff Koons’ Rabbit, 2019). 

Christie’s Private Sales offers a seamless service for buying and selling art, jewellery and watches outside of the auction calendar, working exclusively with Christie’s specialists at a client’s individual pace.

Recent innovations at Christie’s include the groundbreaking sale of the first NFT for a digital work of art ever offered at a major auction house (Beeple’s Everydays, March 2021), with the unprecedented acceptance of cryptocurrency as a means of payment. As an industry leader in digital innovation, Christie’s also continues to pioneer new technologies that are redefining the business of art, including use of hologram technology to tour life-size 3D objects around the world, and the creation of viewing and bidding experiences that integrate augmented reality, global livestreaming, buy-now channels, and hybrid sales formats. 

Christie’s is dedicated to advancing responsible culture throughout its business and communities worldwide, including achieving sustainability by reducing our carbon emissions by 50% and pledging to be net zero by 2030, and actively using its platform in the art world to amplify under-represented voices and support positive change.

Browse, bid, discover, and join us for the best of art and luxury at: www.christies.com or by downloading Christie’s apps. The COVID-related re-opening status of our global locations is available here.