Lot Essay
Included in Evans' 1938 landmark exhibition "American Photographs" at The Museum of Modern Art, as well as the accompanying book, this image relates to the viewer many of the qualities at the essence of what most interested Evans visually. Clearly he enjoyed visual wit and irony and this image is no exception. Not unlike Eugne Atget, Evans shared a strong affinity for signage and other elements of popular culture. In many of the images he made during his work for the Farm Security Administration, he juxtaposed words and figures. On the surface many of the images made for the FSA and Let Us Praise Famous Men can be viewed simply as documentary. Looking further we begin to see the many layers of Evans' work and how skilled he was in observing and recording his subject while at the same time addressing the formal complexities of picture making which so concerned him.