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Umberto di Lazzaro
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Umberto di Lazzaro

CROCIERA AEREA DEL DECENNALE 1933 - XI

Details
Umberto di Lazzaro
CROCIERA AEREA DEL DECENNALE 1933 - XI
lithograph in colours, 1933, printed by I.G.A.P., Roma, condition A-; backed on linen
55 x 39½in. (140 x 100cm.)
Special Notice

VAT rate of 5% is payable on hammer price and at 20% on the buyer's premium.

Lot Essay

During Benito Mussolini's 10th year in power he commissioned 24 planes to travel to Chicago for the 1933 'Century of Progress' World's Fair. The squadron, led by General Italo Balbo (1896-1940) flew in a skillful formation accross Europe to the U.S and then back to Rome. The planes descended on Chicago in a dramatic swoop and received an enthusiastic welcome from the public causing a media sensation. This landmark event was a highly successful public relations exercise for Italy's facist government and this poster was used to convey the "increasing friendship between the people of Italy and the people of the United States"(Balbo in The New York Times, 16 July 1934).
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