A CENTER TABLE AND SIX 'CREEK' CHAIRS, CIRCA 1980

Sottsass' appreciation of the emotive qualities of color in his designs is well documented. Of equal interest to him, where the possibilities of neutralizing color in order to decondition the observer from seeking personal identity or a sense of possession from these objects.

'Grey is... a colour that will create some problems for anyone who would like to use it for advertising detergents, toothpaste, vermouth, aperatifs in general, Coca-Cola, elettro-domesti, deodorants and all that.' - E. Sottsass, quoted Ettore Sottsass, Jan Burney, New York, 1991, p. 122.