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Lot Essay
This possibly unique yellow gold reference 5040R-024 with Breguet numerals was made as a bespoke commission by the remarkable collector Michael Ovitz, whose initials ‘M.S.O’ are monogrammed on the dial. Michael Ovitz was widely described as the most powerful man in Hollywood during the 1980s and early 1990s. He was President of Walt Disney from 1995 to 1997. An outstanding collector, Mr Ovitz was one of the few people for whom Patek Philippe created special request watches with his own initials placed on the dial. Mr. Ovitz, a collector of 35 years standing, requested several different references, each in a variety of metals, with one-of-a-kind dials. He praised Patek Philippe’s workshop saying 'They were terrific and accommodated everything I wanted.'
Reference 5040
Reference 5040 was launched in 1992 and discontinued in 2007, the reference 5040 was produced in two series, the first series bearing movement numbers beginning in 77, the second series began in approximately 1998 with the movement numbers beginning with 312. It was available in all gold colours as well as in platinum and is distinguished by its tonneau tortue case, a style typical of the 1920s and 1930s, but much less common in modern times.
Reference 5040
Reference 5040 was launched in 1992 and discontinued in 2007, the reference 5040 was produced in two series, the first series bearing movement numbers beginning in 77, the second series began in approximately 1998 with the movement numbers beginning with 312. It was available in all gold colours as well as in platinum and is distinguished by its tonneau tortue case, a style typical of the 1920s and 1930s, but much less common in modern times.