From the Collection of the late Werner Schindler
OKUMURA MASANOBU: dai-oban yoko-e (43.2 x 63.1cm.); Gofukuten hon-e Surugacho Echigoya "A picture of the dry goods on offer, Echigoya draper's shop, Surugacho" depicting the customers and sales staff of the famous draper's shop in Surugacho, a sign above stating that prices are non-negotiable; unsigned, published by Okumuraya Genroku--good impression, hand-applied color, paper toned and trimmed on the right, removing the title and publisher's name and seal, some tears restored, otherwise good condition

細節
OKUMURA MASANOBU: dai-oban yoko-e (43.2 x 63.1cm.); Gofukuten hon-e Surugacho Echigoya "A picture of the dry goods on offer, Echigoya draper's shop, Surugacho" depicting the customers and sales staff of the famous draper's shop in Surugacho, a sign above stating that prices are non-negotiable; unsigned, published by Okumuraya Genroku--good impression, hand-applied color, paper toned and trimmed on the right, removing the title and publisher's name and seal, some tears restored, otherwise good condition

拍品專文

PUBLISHED
Eiko Kondo, Masterpieces of Ukiyo-e Prints from the Schindler Collection (1985), pl. 6

The Echigoya, better known today as the Mitsukoshi department store, was the first dry goods store to institute a non-negotiable price structure, claiming that its wares were already reasonable and not inflated.

Another impression of this print from the collection of the late Theodor Scheiwe was sold in these Rooms, March 21, 1989, lot 17