A rare and important collection of twelve publicity cuttings guard books and folios from the Mettoy Company, 1950 to 1970, forming a very extensive record of advertising material generated by the Mettoy, Corgi and associated Companies and editorial copy received worldwide, contained in neatly-compiled volumes and folios, arranged by publication for the four volumes for 1950, 1952, 1954/5 and 1956 to 1960, and alphabetically for the eight volumes and folios for 1961/2, 1963-1964, 1965, 1966, 1967, 1968, 1969 and 1970, comprising an unrivalled, and probably unique, research archive for further study of the company, including Mettoy products, early publicity and wholesaler's promotional material for the new Corgi range, and the peak years of the 1960's (12) | Christie's

拍品 697

697

The following lot is from the original archives of the Mettoy Company

A rare and important collection of twelve publicity cuttings guard books and folios from the Mettoy Company, 1950 to 1970, forming a very extensive record of advertising material generated by the Mettoy, Corgi and associated Companies and editorial copy received worldwide, contained in neatly-compiled volumes and folios, arranged by publication for the four volumes for 1950, 1952, 1954/5 and 1956 to 1960, and alphabetically for the eight volumes and folios for 1961/2, 1963-1964, 1965, 1966, 1967, 1968, 1969 and 1970, comprising an unrivalled, and probably unique, research archive for further study of the company, including Mettoy products, early publicity and wholesaler's promotional material for the new Corgi range, and the peak years of the 1960's (12)

細節

A rare and important collection of twelve publicity cuttings guard books and folios from the Mettoy Company, 1950 to 1970, forming a very extensive record of advertising material generated by the Mettoy, Corgi and associated Companies and editorial copy received worldwide, contained in neatly-compiled volumes and folios, arranged by publication for the four volumes for 1950, 1952, 1954/5 and 1956 to 1960, and alphabetically for the eight volumes and folios for 1961/2, 1963-1964, 1965, 1966, 1967, 1968, 1969 and 1970, comprising an unrivalled, and probably unique, research archive for further study of the company, including Mettoy products, early publicity and wholesaler's promotional material for the new Corgi range, and the peak years of the 1960's (12)