.jpg?w=1)
1939 - 1970S
Details
AMERICAN PRESS, PUBLICITY AND EXHIBITOR'S CAMPAIGN BOOKS
1939 - 1970s
A large group of over forty press and other publicity books sent to movie theatre owners so they could order posters for their lobby displays. From many different campaigns dating from the original 1939 release to 1940s-1970s re-releases, these books are in various sizes and all have very different design layouts and color schemes. Interestingly, some from the 1940s are printed on newsprint since high gloss paper was scarce at the time due to WWII. A small selection of foreign press books are also included in this group.
Various Sizes
1939 - 1970s
A large group of over forty press and other publicity books sent to movie theatre owners so they could order posters for their lobby displays. From many different campaigns dating from the original 1939 release to 1940s-1970s re-releases, these books are in various sizes and all have very different design layouts and color schemes. Interestingly, some from the 1940s are printed on newsprint since high gloss paper was scarce at the time due to WWII. A small selection of foreign press books are also included in this group.
Various Sizes