These lots have been imported from outside the EU for sale using a Temporary Import regime. Import VAT is payable (at 5%) on the Hammer price. VAT is also payable (at 20%) on the buyer’s Premium on a VAT inclusive basis. When a buyer of such a lot has registered an EU address but wishes to export the lot or complete the import into another EU country, he must advise Christie's immediately after the auction.
The following group of Shell posters were predominantly produced during the 1930s when Jack Beddington was responsible for the company’s advertising. Under his direction, artists and designers contributed to innovative poster campaigns such as 'To Visit Britain's Landmarks' and 'These People Use Shell'.
Shell quickly became a leader in British advertising during this period, exposing the public to contemporary British art and design via Lorry Bills throughout the country.
Lots 17-37 are from the personal collection of the Marketing Director for Shell during the 1960s and 70s.