Josef Müller-Brockmann (1914-1996)
Josef Müller-Brockmann (1914-1996)

VOLG TRAUBENSAFT, KONZENTRATION

細節
Josef Müller-Brockmann (1914-1996)
VOLG TRAUBENSAFT, KONZENTRATION
photography and lithography, c.1952, printed by A.Trüb & Cie, condition A; not backed
50 x 35½in. (127 x 90cm.)
出版
Le Coultre, p.348

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Müller-Brockmann was a 'virtuoso professional designer with a mannered style of drawing and a long experience of exhibition design' (Swiss Graphic Design, p. 154). Renowned for his commitment to 'anonymous' graphics in what he described as a style with the 'greatest objectivity'. This simplicity of typographics and objective stance is exemplified in this design advertising Natural Grape juice to aid concentration.

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