It’s no surprise that Rolex ranks as the most recognisable watch brand in the world today. For more than a hundred years, Rolex has produced models that have often become genre-defining timepieces. Founded as Wilsdorf and Davis in London in 1905 by Hans Wilsdorf and Alfred Davis, the company registered Rolex as the brand name in 1908. At the end of World War I, the company moved out of London and registered itself as Montres Rolex SA in Geneva. It has been owned by a private family trust, the Hans Wilsdorf Foundation, since 1960.
Some of the most important milestones in watchmaking are attributed to Rolex. In 1926, Rolex introduced the Oyster case, the first waterproof wristwatch case that was fitted with a screw-down crown to keep moisture and dust from damaging the movement. Five years later in 1931, the brand introduced the first self-winding rotor on its Perpetual line, which ensured that the mainspring barrel was consistently wound. In 1945, the Datejust became the first chronometer wristwatch with an automatically changing date function.
However, it’s the ‘tool watches’ Rolex produced (purpose-built watches for diving, motorsport or tracking different time zones) in the 1950s that have helped forge its reputation among the watch cognoscenti. It all began with the Oyster Perpetual Submariner Ref. 6204 in 1953, a wristwatch water-resistant up to 100 metres and aimed at helping divers measure elapsed dive time via a rotatable bezel. Rolex then introduced what is arguably the most famous dual time wristwatch in the world, the Rolex GMT-Master Ref. 6542 in 1954, and an anti-magnetic wristwatch made for scientists and engineers, the Ref. 6451 Milgauss, in 1956.
Eight years later in 1963, Rolex introduced a chronograph intended for use by the motorsport community capable of measuring elapsed time and calculating average speed. The Daytona, as this chronograph was eventually christened, is today among the most desirable sports watches. Early examples in gold regularly breach the million dollar mark at auction.
Browse Rolex Daytona watches, gold watches
ROLEX, STAINLESS STEEL 'GMT-MASTER II', REF. 116710LN
SERIAL NO: V623493
ROLEX, STAINLESS STEEL AND YELLOW GOLD ‘SEA-DWELLER’, REF. 126603
SERIAL NO. 4EH11799
ROLEX, STAINLESS STEEL “YACHT-MASTER”, REF. 116622
SERIAL NO. S103D736
ROLEX, YELLOW GOLD 'PADELLONE', REF. 8171
CASE NO: 67661(0), BATCH NUMBER 107
ROLEX, STAINLESS STEEL AND YELLOW GOLD 'DAYTONA', REF. 16523
SERIAL NO: S936385
ROLEX, YELLOW GOLD 'DAY-DATE', WITH RED KHANJAR SYMBOL, REF. 1803
SERIAL NO: 5'106'708
ROLEX, PINK GOLD 'DAY-DATE', WITH OXBLOOD LACQUERED 'STELLA' DIAL , REF. 1803
SERIAL NO. 4'182'607
ROLEX, YELLOW GOLD 'DAY-DATE', WITH 'GREEN STELLA' DIAL, REF. 18038
SERIAL NO: 8'040'261
ROLEX, YELLOW GOLD 'DATEJUST', REF. 1601
SERIAL NO: 2535943
ROLEX, WHITE GOLD 'DAY-DATE', REF. 118139
SERIAL NO: A034Q337
ROLEX, WHITE GOLD 'DAY-DATE', REF. 1803
SERIAL NO: 1623505
ROLEX, STAINLESS STEEL 'GMT-MASTER', REF. 1675
SERIAL NO: 1'437'626
ROLEX, STAINLESS STEEL 'DAYTONA BIG RED', REF. 6265
SERIAL NO: 9038312
ROLEX, STAINLESS STEEL 'PRE-DAYTONA', REF. 6234
SERIAL NO: 385'731
ROLEX, RARE STAINLESS STEEL 'PRE-DAYTONA', REF. 6034
SERIAL NO: 907627
ROLEX, STAINLESS STEEL 'DAYTONA', REF. 6239
SERIAL NO: 1695653
ROLEX, WHITE GOLD 'CELLINI PRINCE', REF. 5443⁄9
SERIAL NO: D758351
ROLEX, YELLOW GOLD 'DAY-DATE', REF. 118238
SERIAL NO: Y187344
ROLEX, STAINLESS STEEL ‘OYSTER PERPETUAL’, REF. 124300
SERIAL NO: S22877Y7
ROLEX, YELLOW GOLD ‘DATEJUST’, REF. 69178
SERIAL NO: 7635786
ROLEX, PINK GOLD WRISTWATCH, REF. 3580
CASE NO: 51133
勞力士,卓越、重要及極罕有,18K金自動上弦腕錶,配掐絲琺琅錶盤描繪龍,型號6100,約1954年製,附原廠證書、Tortella & Sons詳細研究資料、盒子及外包裝
REF. 6100, CIRCA 1954
勞力士,非常罕有,不銹鋼計時鏈帶腕錶,配'PAUL NEWMAN'錶盤,DAYTONA 'PAUL NEWMAN',型號6262,錶殼編號2'475'546
DAYTONA 'PAUL NEWMAN' MODEL, REF. 6262, CASE NO. 2'475'546
勞力士,非常罕有,14K金自動上弦腕錶,配中心秒針及日曆顯示,OYSTER PERPETUAL,型號6105,錶殼編號846'961
OYSTER PERPETUAL MODEL, REF. 6105, CASE NO. 846'961
勞力士,罕有,18K紅金自動上弦鏈帶腕錶,配中心秒針及日曆顯示,OYSTER PERPETUAL,型號6105,錶殼編號837'498
OYSTER PERPETUAL MODEL, REF. 6105, CASE NO. 837'498
勞力士,非常罕有,不銹鋼自動上弦鏈帶腕錶,配中心秒針、日曆顯示及氦氣排放閥,限量生產50枚,DEEP SEA-DWELLER,型號116660,為紀念ROYAL NAVY CLEARNACE DIVER而製,錶殼編號36/50及G904659,約2014年製
DEEP SEA-DWELLER MODEL, ROYAL NAVY CLEARANCE DIVER MODEL, REF. 116660, CASE NO. 36⁄50 AND G904659, CIRCA 2014
勞力士,不銹鋼自動上弦鏈帶腕錶,配中心秒針及日曆顯示,SUBMARINER,型號16610LV,錶殼編號M876343,約2008年製,附原廠證書
SUBMARINER MODEL, REF. 16610LV , CASE NO. M876343, CIRCA 2008
勞力士,不銹鋼自動上弦兩地時間鏈帶腕錶,配中心秒針及日曆顯示,GMT-MASTER II,型號116710BLNR,錶殼編號6R4925R9,約2019年製,附原廠證書、盒子及外包裝
GMT-MASTER II MODEL, REF. 116710BLNR, CASE NO. 6R4925R9, CIRCA 2019
勞力士,吸引,18K金鑲藍寶石及鑽石自動上弦鏈帶腕錶,配中心秒針及日曆顯示,SUBMARINER,型號16618,錶殼編號N224'373,約1992年製,附原廠證書及盒子
SUBMARINER MODEL, REF. 16618, CASE NO. N224'373, CIRCA 1992
勞力士,18K金自動上弦鏈帶腕錶,配中心秒針、日曆顯示及青金石鑲鑽石錶盤,DATEJUST,型號16238,錶殼編號T166721
DATEJUST MODEL, REF. 16238, CASE NO. T166721
勞力士,18K金鑲鑽石自動上弦鑲鑽石腕錶,配中心秒針、日曆顯示及黑瑪瑙鑲鑽石錶盤,DATEJUST,型號16238,錶殼編號L388726
DATEJUST MODEL, REF. 16238, CASE NO. L388726
勞力士,罕有,18K金自動上弦腕錶,配中心秒針、日曆顯示及木質錶盤,DATEJUST,型號16018,錶殼編號8'234'538,約1985年製,附原廠證書
DATEJUST MODEL, REF. 16018, CASE NO. 8'234'538, CIRCA 1985
勞力士,18K白金鑲鑽石自動上弦腕錶,配中心秒針、星期及日曆顯示,DAY-DATE,型號1803,錶殼編號1'088'317
DAY-DATE MODEL, REF. 1803, CASE NO. 1'088'317
勞力士,18K金自動上弦鏈帶腕錶,配中心秒針、日期、日曆顯示及漸變棕色鑲鑽石錶盤,DAY-DATE,型號18038,錶殼編號5'951'149
DAY-DATE MODEL, REF. 18038, CASE NO. 5'951'149
勞力士,非常罕有及吸引,18K金鑲鑽石自動上弦鏈帶腕錶,配中心秒針、星期、日曆顯示、酒紅色“STELLA"漆錶盤及木飾紋,DAY-DATE,型號8'961'548
DAY-DATE MODEL, REF. 18108, CASE NO. 8'961'548
勞力士,鉑金鑲鑽石自動上弦鏈帶腕錶,配中心秒針、中文星期及日曆顯示,型號18296,錶殼編號A626762
DAY-DATE MODEL, REF. 18296, CASE NO. A626762
勞力士,罕有,不銹鋼自動上弦計時鏈帶腕錶,配跌字錶盤,DAYTONA,型號16520,錶殼編號L346160
DAYTONA MODEL, REF. 16520, CASE NO. L346160
勞力士,18K白金鑲鑽石自動上弦計時鏈帶腕錶,DAYTONA,型號116509,錶殼編號 V390762,約2010年製,附原廠證書、盒子外包裝
DAYTONA MODEL, REF. 116509, CASE NO. V390762, CIRCA 2010
勞力士,吸引, 18K白金自動上弦計時腕錶,配粉紅色貝母錶盤,DAYTONA “BEACH”,型號116519,錶殼編號P455367
DAYTONA “BEACH” MODEL, REF. 116519, CASE NO. P455367
勞力士,罕有及吸引,18K白金自動上弦計時腕錶,配方鈉石鑲鑽石錶盤,DAYTONA,型號 16519,錶殼編號A786513
DAYTONA MODEL, REF. 16519, CASE NO. A786513
勞力士,罕有,18K金鑲長方形鑽石自動上弦計時鏈帶腕錶,配貝母錶盤,DAYTONA,型號116568BR,錶殼編號 Z469773 ,附盒子及外包裝
DAYTONA MODEL, REF. 116568BR, CASE NO. Z469773
勞力士,非常罕有,18K白金鑲鑽石及藍寶石自動上弦計時腕錶,DAYTONA,型號116589SACI,錶殼編號V024270,約2016年製,附原廠證書
DAYTONA MODEL, REF. 116589SACI, CASE NO. V024270, CIRCA 2016
ROLEX. A FAMED AND HISTORICALLY IMPORTANT STAINLESS STEEL AUTOMATIC DUAL-TIME WRISTWATCH WITH DATE, THE CASEBACK HAND-ENGRAVED ‘M. BRANDO’ BY MARLON BRANDO HIMSELF
SIGNED ROLEX, GMT-MASTER MODEL, REF.1675, CASE NO. 3’245’836, CIRCA 1972
ROLEX. AN EXCEPTIONALLY RARE AND HIGHLY IMPORTANT 18K GOLD CHRONOGRAPH WRISTWATCH WITH EARLY 'LEMON PAUL NEWMAN' DIAL WITH WHITE SUBSIDIARY GRAPHICS AND BRACELET
SIGNED ROLEX, DAYTONA PAUL NEWMAN MODEL, REF. 6263, CASE NO. 2'330'402, CIRCA 1969
ROLEX. AN EXCEEDINGLY RARE AND OUTSTANDINGLY WELL PRESERVED 18K PINK GOLD AUTOMATIC TRIPLE CALENDAR WRISTWATCH WITH MOON PHASES AND STAR HOUR MARKERS
SIGNED ROLEX, OYSTER PERPETUAL, 'STELLINE' MODEL, REF. 6062, CASE NO. 788’629, CIRCA 1952
ROLEX. AN EXCEPTIONALLY HISTORICALLY IMPORTANT STAINLESS STEEL AUTOMATIC EXPERIMENTAL WRISTWATCH WITH SWEEP CENTRE SECONDS ESPECIALLY CONSTRUCTED FOR DEPTH PRESSURE TESTING PURPOSES, WITH A STAINLESS STEEL AND GOLD ROLEX BRACELET
SIGNED ROLEX, DEEP SEA SPECIAL NO. 1, MOVEMENT NO. 419251, CIRCA 1953